Admit it, we know your inner Brit wants to go out to play. We’re pretty sure, too, that inner Brit wants to go shopping while there. So, where can a discerning gentleman do that than in London? 

To answer all your questions, we’ve come up with a comprehensive gentleman’s guide to shopping in England’s capital. Jay Batten shares his favorite insider tips you can’t leave home without…

A glimpse inside the Connolly at the Mayfair. Courtesy of Pintrest.

Connolly has certainly come a long way from its 1878 beginnings as a saddle-maker. It eventually became the motor industry’s foremost supplier of the finest-quality leather money can buy. Now under the uncompromising guidance of Isabel Ettedgui, the brand has become synonymous with luxurious tailoring and fine knits. Connolly’s Mayfair store boasts a diverse collection of finely made formal ware, though its specialty remains leatherware — wallets, bags, etc. — made of the highest order and, yes, from the finest quality leather money can buy.

Savile Row. Photography courtesy of Pintrest

Any client list that includes Winston Churchill, Charles Dickens, Tom Cruise, and David Beckham is in a word, impressive. Savile Row’s client list includes those very icons, and that’s proof enough that every gentleman needs to head on over to this historic street. It is a high-end fashion hub right in the heart of London’s Mayfield district. It is home to, among others, Henry Poole & Co., the inventor of the tuxedo, and Gieves and Hawkes, who have been tailoring for royalty, business professionals, and celebrities for years. So, if you want the best suits in the world, chances are Savile Row’s cadre of bespoke tailors can make them for you. After all, the suit we all know today, according to Richard James (another tailor worth checking out) design and brand director Toby Lamb, “was invented on Savile Row some 200 years ago.”

Facade of the London Designer Outlet. Photography courtesy of Wikipedia

Gentlemen should be on the lookout for bargains every once in a while — there’s nothing wrong scoring a luxurious pair of kicks on the cheap. To this end, make your way to the London Designer Outlet (LDO), home of discounted designer and high-street brands. The LDO has a wide selection of shops, from high fashion to sports apparel at big discounts. There’s likely something for any discerning gentleman. Additionally, LDO is a stone throw away from the iconic Wembley stadium. Just across the street, in fact, where soccer club Tottenham Hotspur are currently its temporary residents. This is the perfect gentleman’s getaway as Wembley plays host to various matches and events including the incredible stadium tour, which a shopped-out gentleman can experience after a full day’s worth of shopping at the LDO. 

Brown’s at South Molton Street. Photography by Pintrest

For your casualwear needs, pay a visit to Browns at South Molton Street. It is a multi-brand retailer that offers a range of choices so you can update your wardrobe in style. Statement pieces from international designers can be had here, including hard-to-find trainers by JW Anderson For Versus and Adidas x Raf Simons. It is a compact boutique with a precisely laid out collection of must-haves, which means finding what you’re looking for is a breeze.

Covent Garden. Photography by Wikipedia

Everything you need and want is all in one location. That’s the best way to describe Covent Garden, a venue where you can buy clothes, gifts, jewelry, cosmetics, sweets, and even arts and crafts. And in case you ever want to experience full-on that unique London shopping experience, make sure you include the following in your itinerary: Floral and Monmouth Streets, St. Martin’ Courtyard, Shorts Gardens, Neal’s Yard, and Seven Dials.

The gentleman who shops knows what he wants, and it certainly helps to know where to go. Well now, you do. All that’s left is for you to book your ticket to London, preferably with just a small carry-on. Trust us; you’ll be leaving the UK with plenty of clothes. 


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